---
title: FREE Cheat Sheet-The 6 Marketing Metrics Your Boss Cares About.
description: Do you know which metrics actually matter to your boss? In this cheat sheet, we'll share the six metrics that will improve the ROI of your marketing.
---

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# Prove the ROI of your marketing efforts by presenting these six metrics.

## Do you know which metrics actually matter to your boss? In this cheat sheet of metrics, we'll share the six metrics that do.

![Social-Media-Prospecting](https://connect.catalpha.com/hs-fs/file-1087993439-jpg/Download_items/six-metrics-your-boss-actually-cares-about.jpg?width=275&name=six-metrics-your-boss-actually-cares-about.jpg "Social-Media-Prospecting")

As marketers, we work tirelessly to move the needle on a sometimes laundry-list of metrics. But with studies that show 73% of executives don’t believe that marketing drives demand and revenue, we have to make sure that we can prove the ROI of our marketing efforts.

**In this brief 12-page cheat sheet, you'll find:**

- 6 marketing metrics that prove the value of your marketing efforts
- Formulas and examples to help you calculate your own metrics
- Explanations and scenarios of why these metrics are important and how to interpret them

**Download our cheat sheet to show your boss the true value of your marketing.**

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