--- title: The Complete Guide to Unifying Sales and Marketing | A Free Guide From Catalpha description: The facts speak for themselves. Marketing data clearly shows that blogging is a critical piece of the inbound marketing methodology. --- [![Catalpha Advertising & Design - Inbound Marketing](https://connect.catalpha.com/hs-fs/hub/244422/file-593783445-jpg/images/header-logo-boxed-drop.jpg?width=250&height=48&name=header-logo-boxed-drop.jpg "Catalpha Advertising & Design - Inbound Marketing")](http://www.catalpha.com) ![Celebrating Over 25 Years of Excellence](https://connect.catalpha.com/hs-fs/hub/244422/file-30240412.gif?width=65&name=file-30240412.gif "Celebrating Over 25 Years of Excellence") # Ensure that you are unifying your sales and marketing efforts for remarkable business results. ![FREE RESOURCE ---> Unifying Sales and Marketing](https://connect.catalpha.com/hs-fs/file-1222706050-jpg/Download_items/unifying-your-sales-and-marketing-efforts.jpg?width=275&name=unifying-your-sales-and-marketing-efforts.jpg "FREE RESOURCE ---> Unifying Sales and Marketing") ## By now, you should understand the importance of mending the traditional rift between sales and marketing. Organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010. By contrast, *companies with poor alignment saw revenues decline by 4%.* **By reading this guide you'll find out how to:** - Set up closed-loop reporting - Define your funnel stages - Implement a service-level agreement (SLA) - Track and hold both teams accountable through dashboards & reporting - Keep the sales & marketing communication flowing [![Share on Facebook](https://static.hubspot.com/final/img/common/icons/social/facebook-24x24.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://static.hubspot.com/final/img/common/icons/social/linkedin-24x24.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on Twitter](https://static.hubspot.com/final/img/common/icons/social/twitter-24x24.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=The%20Complete%20Guide%20to%20Unifying%20Sales%20and%20Marketing%20%20%7C%20%20A%20Free%20Guide%20From%20Catalpha) [![Share on Email](https://static.hubspot.com/final/img/common/icons/social/email-24x24.png)](mailto:?subject=Check%20out%20https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Demail%20&body=Check%20out%20https%3A%2F%2Fconnect.catalpha.com%2Funifying-your-sales-and-marketing-efforts%3Futm_medium%3Dsocial%26utm_source%3Demail) [**Catalpha Advertising & Design, Inc.**](https://catalpha.com/) 6801 Loch Raven Boulevard, Towson, Maryland 21286 888-337-0066 • (410) 337-0066 ![Google Tracking](https://www.googleadservices.com/pagead/conversion/1036905657/?label=P5u1CJP26wEQudm37gM&guid=ON&script=0)